Sitefinity Overview

Sitefinity is a web-based content management system that offers businesses a way to improve their customer relations through better engagement, and more targeted retention behavior. Sitefinity offers these services to clients in multiple industries, including consumer goods, financial services, and healthcare facilities. Through an extensive list of features, divided into 19 different categories, Sitefinity serves every single aspect of maintaining and growing an online business. 

Their web content management tools include everything that a business needs to use in order to create, manipulate, and maintain a great website. Blogs, content blocks, pages, domains, video and image management, forums, comments, ratings, search features, and compliance support only scratch the surface of the many content management tools available. With the content authoring tools, Sitefinity offers users a rich text and HTML editor, with pre-defined styles and templates, layout creation, page builders, audit trails, and a variety of other similar tools.

In digital asset management, Sitefinity offers a desktop application that connects users to their content at any time. In addition, users can create media libraries that store all their brand images, videos, and other media. Content organization allows users to create their own tags and other organizational tools. Sitefinity supports online forms that can be created, edited, and stored, along with powerful SEO tools, which keep your business front and center in search engine results. Content personalization allows businesses to focus their content on specific clients based on browsing history, keyword searches, and other analytics. Sitefinity’s email marketing tools also help retain customers, offering ways to automate and customize emails so that the right audience sees the right information.

Through Sitefinity’s content management tools, businesses can control social media presence, keeping everything uniform across all platforms, and they can use built-in analytics that help zero in on the best business practices. Sitefinity offers many more features like e-Commerce, security, multisite management, platform development, and more.