Software as a Service (SaaS) has evolved significantly since its advent, pioneered by Salesforce in 1999. In the years since, SaaS has become a critical part of modern business, especially for medium-sized businesses and up, as IT and software have become critical, and managing costs involved in these areas have become essential.
The best SaaS systems are now defined as techniques to provide software applications to end users without requiring them to own and run the application on their own computers. The application is managed, delivered, and owned by a remote application provider based on standard data models and connections that allow many customers of the application provider to use the same software simultaneously, and licensed to the customer on a subscription or pay-for-use model.
The Evolution of SaaS Software
SaaS evolved from the early days of business computing when mainframes were the best computers of the time. Companies rented out access to these systems on a time-sharing basis. Still, the advent of the minicomputer and then the PC led to an on-premise model where companies owned their computer systems and created far more complex and personalized software. The internet allowed businesses to host their servers and applications remotely and get cost savings from having everything centrally managed, leading to the creation of Application Service Providers (ASPs). However, ASPs still ran an instance of everything for each business rather than sharing and pooling everything as in the SaaS model.
Today, almost all enterprise software companies provide some form of SaaS products and services within their portfolios, and SaaS has become a powerful business reality. SaaS has evolved significantly over the past ten years, drawing from changes in technology, in the fabric of the internet, and in business cost structures, making it a critical part of modern business.
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Why SaaS Software Makes Sense for Businesses
SaaS makes sense for businesses for several reasons, which are detailed below.
Control Over Cost
Using the Software as a Service model allows businesses to have complete control over cost. There are no hidden extras and the costs are clear on a monthly or annual basis and also clear in terms of scalability - as more users get added costs go up.
Predictability
In exactly the same way, the SaaS model is predictable. Businesses can plan for the future and those plans can be simple. If they add 1000 new users then the cost is straightforward. By contrast, under more traditional in-house software models, adding 1000 users would have ramifications not just for basic software licenses, but also for additional servers, storage and networking - all of which would be harder to predict.
Scalability
SaaS also makes it much easier to scale. Adding (or removing) users doesn't mean hardware capacity planning. Someone else gets to do all that for you.
Fast Updates, Improvements, and Innovations
Under the SaaS model, when the underlying application software is upgraded or improved or fixed, all users immediately get the improvements. No need to upgrade users one-at-a-time.
Mobility and Remote Access
Although a relatively minor issue, SaaS systems are typically accessed through a website or portal . This means that they can usually be accessed from anywhere in the world, making remote access and mobility much simpler.
Drawbacks of SaaS Software
However, there are also potential downsides to using the SaaS model. The cost can be higher, particularly if businesses need to manage the number of active users accurately, and there may be a lack of control over the software. Regulatory and security issues may also be concerns for some businesses, and there may be long-term survivability issues if a business rents critical software from a vendor outside its control.
Advantages of SaaS Phone Systems
A SaaS phone system is a cloud-based phone system that provides businesses with various features, such as call forwarding, voicemail, and conference calling. It allows businesses to manage their phone systems over the internet, without the need for physical hardware. SaaS phone systems are used by businesses of all sizes to improve communication with customers and employees, reduce costs, and increase productivity. Some specific ways that businesses are using SaaS phone systems alongside the changing landscape of business communication include:
- Providing employees with remote access to the phone system, allowing them to work from anywhere.
- Integrating the phone system with other business applications, such as CRM software, to improve customer service.
- Using advanced call tracking and analytics to gain insights into customer behavior and improve sales and marketing efforts.
- Providing customers with a range of self-service options, such as automated menus and online chat, to reduce wait times and improve satisfaction.
Advantages of SaaS CRM
SaaS CRM (Customer Relationship Management) software is a cloud-based application that helps businesses manage customer interactions and improve customer relationships. It provides businesses with various features, such as contact management, lead tracking, and sales forecasting. SaaS CRM is used by businesses of all sizes to improve customer service, increase sales, and gain insights into customer behavior. Some specific ways that businesses are using SaaS and CRM technology trends include:
- Improving customer communication by tracking all interactions in one place and providing a complete view of the customer.
- Automating sales and marketing processes to save time and improve efficiency.
- Providing customers with personalized experiences by using data to tailor interactions to their specific needs.
- Using analytics to gain insights into customer behavior and identify areas for improvement.
Advantages of SaaS ERP
SaaS ERP (Enterprise Resource Planning) software is a cloud-based application that helps businesses manage their resources, such as finances, inventory, and supply chain. It provides businesses with a range of features, such as accounting, inventory management, and purchasing, making finding the best cloud ERP a robust exercise that is worth the effort for business improvements. SaaS ERP is being used by businesses of all sizes to improve operational efficiency, reduce costs, and increase profitability. Some specific ways that businesses are using SaaS ERP include:
- Streamlining business processes by automating manual tasks, such as accounting and inventory management.
- Improving supply chain management by providing real-time visibility into inventory levels and supplier performance.
- Reducing costs by optimizing resource utilization and reducing waste.
- Improving decision-making by providing real-time data and analytics.
SaaS systems have become the popular software choice for companies due to the vast benefits of using affordable, flexible, mobile, and updated business systems. Comparing the best SaaS options and reading reviews from companies most like yours can help highlight the features and functionality that are most important to your company for communication, customer care, business operation management, and more.