Adobe Campaign vs. Salesforce Pardot: Which is Best?

Adobe Campaign vs. Salesforce Pardot: Which is Best?

Adobe Campaign vs. Salesforce Pardot Best Overall: Adobe Campaign

In our comparison of Adobe Campaign vs. Salesforce Pardot, Adobe Campaign is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Adobe Campaign Quick Info
WH Score:
8.3
Pricing Score:
7.7
Feature Score:
7.6
Usability Score:
7.7
Company Size:All Sizes
Platforms:
Salesforce Pardot Quick Info
WH Score:
8.3
Pricing Score:
7.8
Feature Score:
7.6
Usability Score:
7.8
Company Size:All Sizes
Platforms:

Pricing

Adobe Campaign Pricing
Price Range
Contact Us

* Vendor does not share prices.

Salesforce Pardot Pricing
Growth
$1250
per month
Plus
$2500
per month
Advanced
$4000
per month
Premium
$15000
per month

Features

Adobe Campaign Features
  • Customer Profiling
  • Pipeline Management
  • Discount/Promotion Management
  • Virtual Event Planning
  • Email Reports
  • Campaign Monitoring
  • Lead Scoring
  • SMS
  • Email
  • Social Media
  • Website
  • Ads
  • Data Mapping
  • Workflow Management
  • Campaign Builder
Salesforce Pardot Features
  • Customer Profiling
  • Pipeline Management
  • Discount/Promotion Management
  • Virtual Event Planning
  • Email Reports
  • Campaign Monitoring
  • Lead Scoring
  • SMS
  • Email
  • Social Media
  • Website
  • Ads
  • Data Mapping
  • Workflow Management
  • Campaign Builder

Pros & Cons

Adobe Campaign Pros & Cons
Pros
  • Scalable, customizable, offers plenty of process automation, it’s a better source of record-keeping as all is rather flawlessly linked, very helpful batch upload of journal entries/transactions and upload in general, and a great ability to report on all assets and have their history in a single place id helpful for audit purposes
  • Presently, we’re implementing regulations for 606 and the multi-book and ARM add-ons have emerged to be extremely helpful for our reporting needs
  • The search function has great adaptability for creating reports for end month reconciliation needs.
Cons
  • Knowing where you are in the system is difficult.
Salesforce Pardot Pros & Cons
Pros
  • Salesforce offers among the most predictable, well-incorporated and feature packed CRM I have come across in my consulting and admin roles in various organizations
  • Also, it is extremely customizable, it assists organizations in monitoring details pertinent to sales, provides custom reports that give corporations business analytics the ability to know where to better a sales process, and the learning curve is very mild.
Cons
  • It is slow, the work is inconsistent, adding files is difficult, query editor working is not good, and outdated design.

Reviews

Adobe Campaign Reviews
Top Favorable Review
D
Donald
Reviewed on Jul 2, 2021

NetSuite has enabled us to automate numerous procedures and the interface is normally user-friendly. Also, we have dependable numbers and the ability to develop a search or report to facilitate analysis of information. NetSuite is generally great.

Scalable, customizable, offers plenty of process automation, it’s a better source of record-keeping as all is rather flawlessly linked, very helpful batch upload of journal entries/transactions and upload in general, and a great ability to report on all assets and have their history in a single place id helpful for audit purposes.

Presently, we’re implementing regulations for 606 and the multi-book and ARM add-ons have emerged to be extremely helpful for our reporting needs. The search function has great adaptability for creating reports for end month reconciliation needs.

SuiteAnswers has an awful algorithm for their search bar, the system is not very intuitive since the real home screen is personalized by role, and the call center isn’t as helpful as the US based analysts at NetSuite. Also, since our software is hosted, it sometimes functions slower than I’d want it to.

Top Critical Review
T
Timothy
Reviewed on Jul 2, 2021

While handling campaigns, it runs smoothly

Knowing where you are in the system is difficult.

Salesforce Pardot Reviews
Top Favorable Review
H
Hilda
Reviewed on Jul 2, 2021

Business enterprises can use client data and account to better client relations, enhance sales and marketing victory and extract business information thanks to this powerful CRM called Salesoforce.

Salesforce offers among the most predictable, well-incorporated and feature packed CRM I have come across in my consulting and admin roles in various organizations. Also, it is extremely customizable, it assists organizations in monitoring details pertinent to sales, provides custom reports that give corporations business analytics the ability to know where to better a sales process, and the learning curve is very mild.

Quite costly for lean enterprises, an increase in the development cost as the implementation process requires plenty of customizations, and no client support.

Top Critical Review
T
Tammi
Reviewed on Jul 2, 2021

I don’t see any pros.

It is slow, the work is inconsistent, adding files is difficult, query editor working is not good, and outdated design.

Alternatives

Adobe Campaign Alternatives
8.7
8.5
Salesforce Pardot Alternatives
8.7
8.5
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Adobe Campaign vs. Salesforce Pardot: Detailed Comparison

Adobe Campaign vs. Salesforce Pardot Top Ratings & Reviews: Adobe Campaign

In our rating and review comparison of Adobe Campaign vs. Salesforce Pardot, Adobe Campaign has 43 user reviews and Salesforce Pardot has 31. The average star rating for Adobe Campaign is 4.25 while Salesforce Pardot has an average rating of 4.12. Adobe Campaign has more positive reviews than Salesforce Pardot. Comparing Adobe Campaign vs. Salesforce Pardot reviews, Adobe Campaign has stronger overall reviews.

Adobe Campaign vs. Salesforce Pardot Best Features & Functionality: Salesforce Pardot

Adobe Campaign vs. Salesforce Pardot both offer a strong set of features and functionality including Customer Management, Reporting & Analytics, Drag-and-Drop Builders/Designers, Customizable Items, Data Management, Systems/Administrative, Integration Options, Governance, Risk, & Compliance (GRC). In our feature comparison of Adobe Campaign vs. Salesforce Pardot, Salesforce Pardot offers more of the most popular features and tools than Adobe Campaign.

Adobe Campaign vs. Salesforce Pardot Best Pricing: Salesforce Pardot

In our pricing comparison of Adobe Campaign vs. Salesforce Pardot, Salesforce Pardot's pricing starts at $1250/month and is more affordable compared to Salesforce Pardot's starting cost of $1250/month.

Adobe Campaign vs. Salesforce Pardot Best Usability: Salesforce Pardot

Our comparison of Adobe Campaign vs. Salesforce Pardot shows that Salesforce Pardot scores higher in usability for ease of use, meets requirements, learning curve, setup & support, quality of support, ease of admin. Adobe Campaign scores higher in , but Salesforce Pardot has the best scores overall for system usability.

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