For years, SMBs thought that CRM systems were meant only for enterprise businesses. The question is, how many clients does it take to justify a CRM system? Is it worth the investment? Continue reading to find the reasons why SMBs should implement a CRM system.
The number of emails your customers receive are astronomical, while being ubiquitous in content. So how can your business do email marketing that is relevant in the eyes of disillusioned customers? Here's some guidance.
Contact centers are essential for optimum customer service, and they are usually your first line of interaction with your clients. How your contact center agents interact with your current and existing customers leaves a lasting impact. Read this article to better understand and manage the customer experience in the contact center.