Acoustic Campaign vs. Marketo Engage: Which is Best?

Acoustic Campaign vs. Marketo Engage: Which is Best?

Acoustic Campaign vs. Marketo Engage Best Overall: Marketo Engage

In our comparison of Acoustic Campaign vs. Marketo Engage, Marketo Engage is the best option with a higher overall Wheelhouse Score. Wheelhouse Score uses a combination of feature and pricing comparison data, average user ratings, and editorial reviews to score software vendors on a scale of 1-10.

Quick Info

Acoustic Campaign Quick Info
WH Score:
7.4
Pricing Score:
7.0
Feature Score:
6.9
Usability Score:
7.9
Company Size:All Sizes
Platforms:
Marketo Engage Quick Info
WH Score:
9.0
Pricing Score:
8.3
Feature Score:
8.3
Usability Score:
8.2
Company Size:All Sizes
Platforms:

Pricing

Acoustic Campaign Pricing
Price Range
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* Vendor does not share prices.

Marketo Engage Pricing
Price Range
Contact Us

* Vendor does not share prices.

Features

Acoustic Campaign Features
  • Customer Profiling
  • Customer Journey Mapping
  • Customer Lifecycle Management
  • Product Tour/Demo
  • A/B Testing
  • Performance Evaluations
  • CX Analytics
  • Campaign Monitoring
  • Case Studies
  • Behavioral Analytics
  • Conversation Analytics
  • Engagement Analytics
  • Conversion Analytics
  • Lead Scoring
  • 360° Customer View
Marketo Engage Features
  • Customer Profiling
  • Customer Journey Mapping
  • Customer Lifecycle Management
  • Product Tour/Demo
  • A/B Testing
  • Performance Evaluations
  • CX Analytics
  • Campaign Monitoring
  • Case Studies
  • Behavioral Analytics
  • Conversation Analytics
  • Engagement Analytics
  • Conversion Analytics
  • Lead Scoring
  • 360° Customer View

Pros & Cons

Acoustic Campaign Pros & Cons
Pros
  • The software is highly user-friendly with a good user interface, offering a wide range of features and various ways to analyze data.
Cons
  • One drawback is that the software can be a bit complicated and outdated
  • Its API is also complex, resulting in campaigns and data updates being near-live instead of real-time when integrated with third-party software.
Marketo Engage Pros & Cons
Pros
  • The marketing part is quite strong
  • A good business software.
Cons
  • UI is outdated, clunky and difficult to navigate.

Reviews

Acoustic Campaign Reviews
Top Favorable Review
M
Maria
Reviewed on Jul 2, 2021

The developers have been making significant improvements, and each module is becoming more intuitive and easier to navigate. Overall, I would recommend this software to others.

The software is highly user-friendly with a good user interface, offering a wide range of features and various ways to analyze data

Initially, there were some outdated options and the interface was not very smooth.

Top Critical Review
F
Francisco
Reviewed on Jul 2, 2021

Overall, the software is very good and extremely helpful, offering dynamic features that provide significant benefits in maintaining email delivery to customers' inboxes.

This tool enables efficient IP monitoring and enhances email deliverability. The customer support is highly commendable, providing excellent assistance and ensuring customer success. It offers a wide range of options for campaigns and segmentation, allowing for dynamic customization in various aspects such as rulesets, content, and segmentation.

One drawback is that the software can be a bit complicated and outdated. Its API is also complex, resulting in campaigns and data updates being near-live instead of real-time when integrated with third-party software.

Marketo Engage Reviews
Top Favorable Review
J
Jared
Reviewed on Jul 2, 2021

A good tool for marketing.

The marketing part is quite strong. A good business software.

CRM integration is weak. The price is too high.

Top Critical Review
D
Danny
Reviewed on Jul 2, 2021

You can do a lot of things with Marketo.

UI is outdated, clunky and difficult to navigate.

Alternatives

Acoustic Campaign Alternatives
8.7
8.6
Marketo Engage Alternatives
8.7
8.6
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Acoustic Campaign vs. Marketo Engage: Detailed Comparison

Acoustic Campaign vs. Marketo Engage Top Ratings & Reviews: Acoustic Campaign

In our rating and review comparison of Acoustic Campaign vs. Marketo Engage, Acoustic Campaign has 3 user reviews and Marketo Engage has 85. The average star rating for Acoustic Campaign is 4.33 while Marketo Engage has an average rating of 4.28. Acoustic Campaign has more positive reviews than Marketo Engage. Comparing Acoustic Campaign vs. Marketo Engage reviews, Acoustic Campaign has stronger overall reviews.

Acoustic Campaign vs. Marketo Engage Best Features & Functionality: Marketo Engage

Acoustic Campaign vs. Marketo Engage both offer a strong set of features and functionality including Customer Management, Event Management, Reporting & Analytics, Supported Channels, User Calls-to-Action, Collaboration Tools, Customizable Items, Data Management, Systems/Administrative, Identity and Access Management (IAM), Integration Options, Limits. In our feature comparison of Acoustic Campaign vs. Marketo Engage, Marketo Engage offers more of the most popular features and tools than Acoustic Campaign.

Acoustic Campaign vs. Marketo Engage Best Pricing: Marketo Engage

In our pricing comparison of Acoustic Campaign vs. Marketo Engage, Marketo Engage's pricing starts at N/A/month and is more affordable compared to Marketo Engage's starting cost of N/A/month.

Acoustic Campaign vs. Marketo Engage Best Usability: Marketo Engage

Our comparison of Acoustic Campaign vs. Marketo Engage shows that Marketo Engage scores higher in usability for learning curve, setup & support, quality of support, ease of admin. Acoustic Campaign scores higher in ease of use, meets requirements, but Marketo Engage has the best scores overall for system usability.

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